Don’t Wear Yourself Out. Employ “helpers”.
Marketing is like putting up a sign to let people know you’re open for business. Without telling people about your business (marketing), no one would come, no matter how groundbreaking your product is. Marketing is how you spread the word and attract people to come and try what you’re offering.
Now, when your business becomes popular, you can get so busy taking orders, fulfilling orders, and managing staff that you barely have time to rest.
This is where automations come in.
Think of automation as helpers who take over repetitive tasks for you. Instead of conducting each customer interaction to payment, imagine a system that does it for you allowing you to step in when you’re absolutely needed. Or a helper that answers the necessary questions to lead to the sale.
Workflow automation is like setting up these “helpers” to make sure things run smoothly without you doing everything yourself. So, marketing attracts customers, and automations help you serve them more easily without wearing yourself out. Together, they’re like having a busy lemonade stand that’s easy to run and keeps people coming back!